Editor & Director — Short-Form / Social

lux
per lens.

(light through a lens) Video for promo events, social media for brands, organizations, and agencies, crafted with cinematic intention to capture attention, communicate ideas, from the first frame to the final cut.

Event & Promovideo
Interviews & VODrecaps
Short-Formsocial cuts
Shoot to deliveryfull service
Selects
REEL 001 – 007 · scroll to view
PROMO
Rotary Club — Spring Craft Fair
Event promo · 2:10
VOD RECAP
Taste of MetroWest
Event recap · interviews · 2:25
FEATURED
Digital Media Production Framingham
Watch on YouTube ↗
FEATURED
The Sudbury Aqueduct
Watch on YouTube ↗
FEATURED
Café
Watch on YouTube ↗
FEATURED
Spider Dance
Watch on YouTube ↗
FEATURED
DUMB
Watch on YouTube ↗
Services
4 tracks, one timeline
V2

Short-Form Editing

Reels, TikToks, and Shorts cut for retention - pattern interrupts, pacing built for sound-off viewing, and hooks that earn the first three seconds.

V1

Content Direction

On-set direction for creators and brand shoots - shot lists built around the edit, so nothing gets cut for lack of coverage.

A1

Sound Design & Captions

Rhythm-matched sound beds, foley accents, and burned-in captions styled to match the brand - tuned for muted autoplay feeds.

FX

Motion Graphics & Titles

Kinetic type, lower thirds, and overlay kits built once and reused across a campaign for a consistent, ownable look.

How a project runs
Typical 5-day turnaround
DAY 01

Discovery call

Goals, platform, audience, and the one metric that matters for this drop.

DAY 02

Footage intake or shoot

Organize raw footage, or direct a lightweight shoot built around the planned cut.

DAY 03

Rough cut

Pacing pass delivered for review, structure and hook locked before polish.

DAY 04

Sound & motion pass

Sound design, captions, titles, and color applied against the locked cut.

DAY 05

Delivery

Platform-ready exports, aspect ratio variants, and caption files, organized and named.

Word from the field
Agents & clients
"

DUDE, this is AMAZING

— Reyad Shah, Framingham Inc.
"

it was an amazing experience having you here, and I truly hope to see you back soon.

— Paula Fernandes, Access Framingham
"

Thank you for sending the videos. They look great.

— Renata Hingston, Framingham Public Schools